HEAD OF MARKETING APPLICATION | BILLINI HEAD OFFICE


As the company enters an exciting period of growth, we are looking for an experienced and creative Head of Marketing to join our collaborative and fast-paced team located in Marrickville. Be a major part of driving our global omni-channel expansion (Wholesale, Retail and Online) and managing all marketing activities to achieve the business goals, increase brand awareness and profitability.

RESPONSIBILITIES & DUTIES

Reporting to the Creative Director and Chief Marketing Officer, you will work collaboratively with your Marketing team to:
- Develop, implement and manage the yearly marketing calendar with a strong commercial foundation in line with seasonal launches, campaigns and key events
- Manage the yearly marketing budget to drive maximum ROI, including reporting to the executive team
- Track and analyse results from all marketing activities
- Drive customer loyalty, satisfaction and engagement across the customer lifecycle
- Ensure all strategies and content executed are in accordance with the brands aesthetics
- Hire, train and lead your team
- Oversee and manage the implementation of LAM strategies and drive a consistent omni-channel experience
- Manage and develop marketing collateral and promotional material
- Oversee Social Media through a cohesive social media and content creation strategy
- Oversee PR strategies and results including the management of our external USA based PR agency
- Manage wholesale marketing activities in line with the Australian and International sales calendar
- Collaborate with the CMO to manage Digital Marketing and continuously create demand online through digital marketing campaigns
- Collaborate with the CMO to manage and maintain our eCommerce websites to ensure a seamless brand experience across all digital channels
- Collaborate with Art Director to oversee all seasonal campaigns and deliverables, spanning the entire customer journey across all marketing channels
- Regularly collaborate with internal departments to act as the link between the Marketing department and wider business
- Proactively source innovative marketing opportunities and partnerships to drive global brand awareness
- Build and nurture relationships with key internal and external stakeholders.
- Work with Executive Team to align marketing strategies with business goals.

 

SKILLS & EXPERIENCE

- A minimum of 2 years experience in a similar role or 5 years experience as a Senior Marketing Manager, preferably within either the Wholesale Consumer Goods or Retail sector
- Proven ability to plan, prioritise, motivate and deliver high performance
- A creative flair and a self-driven and positive mindset
- Strong brand alignment and passion for the fashion/footwear industry
- Exceptional communication skills, both verbal and written
- Strong leadership and mentorship skills
- Strong ability to build & nurture meaningful relationships with internal and external stakeholders
- Ability to work collaboratively within a team as well as autonomously
- Strong project management skills
- Proven ability to meet tight deadlines within a fast-paced environment
- Analytical thinking with ability to provide reporting and insights after a campaign has been delivered
- Tertiary qualification in Marketing or similar.

 

benefits

- Enticing salary package
- Dog friendly office space
- Opportunity for personal and professional development
- Modern and feminine office space in Marrickville that fosters creativity and collaboration
- Celebrate your birthday with leave benefits
- Generous staff discounts
- Enjoy regular team bonding events

 

This is a unique opportunity to be a major part of global expansion in a role that is vital to the continued success of the organisation.


To apply, please enclose a cover letter along with your resume (max 4 pages).

Please note: This role is a Full-time Permanent Position. 
Only applicants who have been short listed will be contacted in relation to their application.